Welcome to Robin Wade Furniture’s 2024 Social Media Apprenticeship Program!
We are thrilled to have you on board. This program is designed to provide you with hands-on experience in various aspects of social media marketing, content creation, web development, and more. Whether you are looking to build your skills or make a meaningful impact, this apprenticeship will offer you the opportunity to do both.
About the Apprenticeship Program: Our apprenticeship program runs for 8 weeks and offers flexible hours to fit your schedule. During this time, you will work hard, have fun, and engage in tasks that you love. Our goal is to create a supportive environment where you can grow both personally and professionally.
Mission Statement: A key aspect of our mission is to make the world a better place through sustainable and thoughtful design. We believe in celebrating and honoring the natural world, and we strive to exhibit this respect in our manufacturing process and the products we create. To understand more about our vision and values, please review our Mission Statement.
Watch Our Journey: To get a glimpse of where it all began, check out this 44-second YouTube video promoting our first apprenticeship back in 2012. This video captures the essence of our mission and the excitement of our early programs.
General Requirements and Expectations:
Duration: 8-week program
Hours: Flexible hours to fit your schedule
Key Principles: Work hard, have a blast, do what you love
Build Your LinkedIn Profile: Enhance your professional online presence
What You’ll Gain:
Gain significant work experience
Earned equally significant work reference in your specialty.
Based on your performance, you will receive a strong reference to add to your resume and LinkedIn profile
Next Steps: Ready to go? Please confirm your interest by replying to the email you received. Also be sure to list your top 3 social media niche preferences.
We look forward to working with you and making this summer a memorable and productive experience!
Best regards,
Robin Wade
Let’s match your preferences with our program.
Social Media Niche Preferences
Please select up to three of the following social media marketing areas below.
Content Creation
Copywriting: long or short-form
Content scheduling with calendars
Photography
Photo management
Short Form Video production, bold kinetic fun
Graphic Design
Social Media Management
7. Graphic Design
8. Influencer Outreach
9. Platform Expertise: Primarily Instagram, LinkedIn, YouTube, other.
10. Community Management: Engaging, building relationships
11. Paid Advertising: Google, YouTube, LinkedIn, Instagram, other
Other Specialties
12. Email Marketing
13. Website build/development
14. Artificial Intelligence (AI): Leveraging AI tools for content creation, audience analysis, and automation
15. Research and analytics
16. SEO
17. Salesmanship
*Note: if our online form isn’t visble here, please email your (three) choices to: robin@robinwadefurniture.com
An apprenticeship to help you elevate your expertise in Social Media Marketing
Let's find the perfect place for you in this apprenticeship program!
This summer, we have an exciting opportunity to elevate our small furniture-making business with your help. For 18 years, I’ve been crafting custom hardwood commissions exclusively from local downed trees. Early on, my accountant suggested that it took too long to make each piece. However, I was determined to do it differently—beginning with downed trees, milling, and waiting years for the slabs to dry prior to a month in the kiln. This process has become more of a spiritual journey than a business, and I wasn’t willing to make any sacrifices.
Before We Begin
If you haven’t already, please take a moment to review our Mission Statement and website to understand our philosophy and commitment to quality.
Our Growth Plan
Over time, a few changes have occurred:
Unexpected Market Reach: I never expected to enter the highest end of the market. Doing custom work for corporations, universities, and museums, in addition to luxury homes, was not my initial plan.
Process Enhancements: While I’m not getting any faster at this process, I’ve found tweaks that should allow us to grow while sticking to our principles. These are mostly set up and ready to go.
Reintroducing Small Orders: As these changes were made, it became harder to find time for small orders for average people (like many of my friends). I’m hoping to bring back a simple line of furniture, maintaining the same stringent standards but at a more reasonable price.
Line of Furniture: For the first time, we’ll be able to build more of a “line” of furniture that we will attempt to keep in stock. This will allow us to speed up delivery schedules from 8 weeks plus (if we can take the order), to a couple of days—just enough time to reinspect, box, and ship.
This summer, with your help, we might just have a good shot at becoming one of the 500 fastest-growing companies.
1. Lean Manufacturing (Our Wade/Way)
We’re embracing a “micro production” process. While it’s not the mass production model pioneered by Henry Ford and evolved in Japan, China, and now Austin, our approach retains the unique artistry of each piece. Every item will remain a one-of-a-kind work of art made from local downed trees.
Over the past year, I’ve studied ways to expedite our production without sacrificing quality. In fact, our goal is to improve quality. Currently, it takes too long to make each piece, limiting the number of orders we can accept annually. Additionally, the average homeowner finds our furniture unaffordable due to the extensive hours required for each custom piece. Now, we are gearing up for what I call micro production, along with a couple of other exciting programs. Rest assured, our loyal clients can still expect custom pieces that may take months to complete, like the solid walnut timber desk shown above.
2. Where You Fit: Social Media and Marketing
With efficient production all set, now comes the fun part—where you come in. We need your skills in social media and marketing to spread the word and fill the pipeline with new clients who appreciate our dedication to quality and craftsmanship.
What We Offer
This apprenticeship is an opportunity to:
Learn: Gain hands-on experience in a small business setting, from production to marketing.
Contribute: Use your skills to make a tangible difference in our growth and success.
Grow: Develop your professional skills in a supportive and creative environment.